Bol & Boosch is a financial startup that combines years of experience in the financial sector with some serious technical know-how. They came to Moonbase Co. because they saw the Nutrada brand I created and were looking for a rebrand that would more clearly communicate their company principles and values. They wanted to be different, to stand out and to show they are not afraid to mix things up. They are a startup with young, innovative, motivated yet professional and very supportive individuals.
To reflect their business and the minds of the individuals working there we were inspired by military innovation, personal support, and show they take things serious.
The logo mark is a stealth version of two b's of Bol & Boosch. The company loved the final results and the brand assets I created for them. As with all branding projects, I presented lots of different brand executions that they could use on different social media or other forms of communication.
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